YETI Tundra Haul

Designed by Kyle Ellison

while at YETI Coolers

With the Tundra line of coolers over 6 years old, the Tundra Haul became YETI’s first and only wheeled cooler. So it had to be amazing, and wonderful to use.

A wheeled cooler was once a product YETI said they’d never do, so the Tundra Haul was an exercise in detailing. The Tundra Haul had to integrate a handle and wheels, without losing the feel of the traditional Tundra.

With the Tundra line of coolers over six years old, the Tundra Haul became YETI’s first and only wheeled cooler. So: it had to be amazing and wonderful to use. A wheeled cooler was once a product YETI said they’d never do; with this in mind, the Tundra Haul was an exercise in detailing. The Tundra Haul had to seamlessly integrate a handle and wheels without losing the feel of the traditional Tundra.